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70 Real Product Demos of Apollo

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AI sales platform for smarter, faster revenue growth

Apollo.io is an AI-powered all‑in‑one sales platform that helps businesses find and engage leads, automate outreach, manage deals, and enrich data. Leveraging a B2B database of over 210 million contacts and 35 million companies, Apollo.io enables startups and global enterprises to pinpoint ideal buyers, streamline prospecting, and convert leads with precision and affordability.

Build a list from ICP filters

  1. 4:379:19Building a lead list with Apollo filtersThe video demonstrates how to use Apollo's search filters including job titles (CEO, Founder), location, employee count, and specific keywords like 'SEO' or 'SaaS' to narrow down a target list of prospects.@matthewlucero
  2. 13:544:29Exporting leads from Apollo to CSVThe creator shows the process of selecting filtered leads and exporting them into a CSV file for use in external sales campaigns.@matthewlucero
  3. 4:367:39Building a lead list in ApolloThe creator demonstrates how to use Apollo's search filters (job titles like 'Founder', location, and industry) to generate a list of creative agency leads for the automation.@nicksaraev
  4. 1:184:17Filtering B2B leads in ApolloDemonstrates how to use Apollo's search filters to find specific niches like dentists or electricians by location and industry keywords.@charliebarberbiz
  5. 3:591:31Save LinkedIn search results to Apollo listsShows how to use the Apollo Chrome extension to select 'net new' leads from a LinkedIn search page and save them directly into an organized Apollo list.@apolloio
  6. Watch 25 more demos →

Find work email

  1. 18:212:37Accessing contact data and phone numbers in ApolloA walkthrough of how Apollo reveals verified emails and direct phone numbers for the leads found in the search results.@matthewlucero
  2. 7:061:15Extract contact data from LinkedIn profilesWalks through using the Apollo Chrome extension on an individual LinkedIn profile to access email addresses and save the lead to the database.@apolloio
  3. 10:093:52Import and enrich LinkedIn connections via CSVA step-by-step guide on exporting data from LinkedIn and importing the CSV into Apollo to enrich contacts with work emails and mobile numbers.@apolloio
  4. 6:381:36Verifying and accessing contact data in ApolloWalks through filtering for verified emails and revealing contact information for selected prospects within the Apollo database.Prospeo
  5. 53:104:29Using the Apollo Chrome Extension on LinkedInShows how the Apollo Chrome extension automatically activates on LinkedIn profiles to extract contact information.@GoldenBlaze0409
  6. Watch 1 more demos →

Job-change signals

  1. 6:332:52Targeting leads by job tenureWalks through using the 'Current Job' filter in Apollo to find new CEOs or decision-makers who have recently started their roles.@charliebarberbiz

Sync leads to CRM

  1. 9:581:04Exporting leads from ApolloShows how to select contacts and export them from the Apollo database using export credits.@charliebarberbiz
  2. 8:291:37Exporting leads and CRM integrationDemonstrates how to export leads from Apollo to external tools like Instantly or sync them directly to CRMs like Pipedrive.Prospeo
  3. 7:571:27CRM Integration and AnalyticsThe demo shows how to integrate Apollo with CRMs like Salesforce and view sales development analytics.@SaaSReport
  4. 5:441:40Connect Apollo to HubSpot CRMDemonstrates how to navigate to the settings to integrate Apollo with HubSpot for lead syncing.@phyluxexpress4
  5. 19:537:33Exporting Apollo leads to CSVWalks through the export settings and the process of downloading a CSV file of lead records from Apollo.@GoldenBlaze0409
  6. Watch 1 more demos →

Build a cold-email sequence

  1. 16:121:52Setting up an automated sequence in ApolloDemonstrates how to add contacts to a sequence and configure automated follow-up emails within the Apollo platform.@charliebarberbiz
  2. 43:153:20Setting up an Apollo email sequenceA brief look at the Apollo sequence builder, showing how to add templates and set up automated sending steps for a targeted persona.Matt Lucero
  3. 4:121:36Setting up email sequences and templatesA walkthrough of the Apollo sequence builder, including email template selection and automated outreach steps.@SaaSReport
  4. 14:343:01Creating an automated email sequenceShows the step-by-step process of creating a new sequence, adding email steps, and using variables for personalization.@phyluxexpress4

Multichannel (email+LI+call)

  1. 14:141:18Setting up LinkedIn automation steps in Apollo sequencesShows the different LinkedIn-specific tasks available in Apollo sequences, including connection requests, messages, and profile view reminders.@apolloio

Intent data

  1. 28:171:40Filtering leads by buying intent in ApolloA demonstration of how to layer intent data and topics over a lead list to identify prospects actively researching specific solutions.@leadgenjay
  2. 2:373:59Configuring Buying Intent topics in ApolloDemonstrates how to select specific intent topics and keywords (e.g., recruitment, lead gen) to find companies actively searching for specific services.@apolloio
  3. 3:143:26Using Apollo Intent and Hiring TriggersShows how to track companies actively looking for services using intent data, hiring signals, and headcount growth filters.Prospeo

Append firmographic/technographic data

  1. 29:553:23Technographic and Revenue filtering in ApolloThe creator shows how to filter companies based on their tech stack (Technologies) and annual revenue brackets to refine the ICP.@leadgenjay
  2. 7:467:07Filter companies by technographics and keywordsShows how to use the 'Technologies' and 'Keywords' filters in Apollo to find companies using specific tools like Google Ads or PPC services.@matthewlucero
  3. 12:451:52Enriching lead data in ApolloWalks through the enrichment tab to fill in missing company information or upload a CSV for data appending.@phyluxexpress4
  4. 4:271:39Filtering by company revenue and size in ApolloThe video demonstrates how to use Apollo's company filters to narrow down a lead list by annual revenue and employee count.Jim Fung
  5. 10:082:09Filter companies by size and keywords in ApolloA walkthrough of Apollo's company search filters, including employee count and keywords, to identify target companies for outreach.@TheCluelessEmployee

Funding/hiring triggers

  1. 33:164:34Finding leads based on funding and hiring signalsShows how to use Apollo's 'Signals' feature to find companies that have recently raised funding or have specific job postings.@leadgenjay

Personalize cold emails at scale

  1. 37:483:34AI email personalization with Apollo PowerupsDemonstrates using Apollo's AI prompts and 'Powerups' to scrape website data and generate personalized email snippets for prospects.@leadgenjay
  2. 8:091:51AI-powered email personalization in ApolloDemonstration of using Apollo's AI to research prospects and generate personalized email copy based on specific company data points.Jordan Platten
  3. 1:232:19Generate personalized sales emails with Apollo AIThe video shows the Apollo outreach panel where the AI assistant uses prospect signals, tone settings, and specific guidelines to draft a succinct sales email with dynamic fields.@apolloio

Find decision-makers at target accounts

  1. 18:482:49Identify decision makers using title filtersWalks through selecting specific seniority levels (VP, Director, Owner) and departments to isolate decision-makers within a company list.@matthewlucero
  2. 4:391:14Finding decision makers in ApolloA walkthrough of using the Apollo AI assistant and person filters to identify specific decision-makers within a filtered company list.Jordan Platten
  3. 6:341:11Identifying high-intent individuals for outreachShows how to filter for specific individuals within high-intent companies to find 'low-hanging fruit' for sales calls and messaging.@apolloio
  4. 18:586:00Filtering for decision-makers by management levelShows how to use the 'Management Level' and 'Job Title' filters to identify founders, owners, and VPs within a filtered list of companies.Matt Lucero
  5. 3:112:01Using Apollo enrichment within ClayDemonstrates using the Apollo integration in Clay to find executives and setting up a run condition to only execute if previous enrichments failed.@OskarMoen
  6. Watch 2 more demos →

Find mobile/phone numbers

  1. 5:510:59Waterfall phone number enrichment in ApolloThe demo shows how to use Apollo's waterfall enrichment to find and validate mobile phone numbers for prospects.Jordan Platten

AI account/prospect research

  1. 28:113:50Qualifying leads with Apollo AIDemonstrates using Apollo's AI features to summarize lead data and automatically score or qualify prospects based on specific criteria.Matt Lucero

Lead routing & booking

  1. 19:041:18Setting up meeting scheduling in ApolloDemonstrates how to configure meeting links and availability within the Apollo platform.@phyluxexpress4
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