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85 Real Product Demos of Instantly

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Use Instantly AI to find leads and automate outreach at scale.

instantly.ai is an all‑in‑one outreach platform that helps businesses grow by finding, contacting, and converting prospects. Leveraging AI‑powered automation and a built‑in database of over 450 million leads, it enables high‑deliverability cold‑email campaigns without the need for additional tools or complex setup. More than 700 k businesses worldwide use instantly.ai to streamline lead generation, nurture relationships, and close deals, with a free starter plan to launch the first campaign instantly.

Build a list from ICP filters

  1. 12:441:24Build a lead list with Instantly Lead FinderDemonstrates using Instantly's Lead Finder to filter for specific personas like CEOs and revenue-based criteria to build a prospect list.@InstantlyAI
  2. 37:017:03Building a lead list with Instantly B2B Lead FinderThe creator demonstrates how to use Instantly's lead finder to filter for specific niches like mortgage officers and recruitment managers, selecting titles and company sizes to build a prospect list.@InstantlyAI
  3. 9:324:32Sourcing B2B leads using Instantly Lead FinderA walkthrough of using filters like job titles (Real Estate, HR), location, and industry to build a prospect list directly within the platform.@InstantlyAI
  4. 57:224:03Using Instantly Lead Finder and Evergreen CampaignsShows how to use the built-in Lead Finder to filter prospects and set up 'Evergreen' campaigns that automatically pull in new leads matching the criteria.@leadgenjay
  5. 0:001:23Using Instantly Lead FinderThe video demonstrates how to use filters like job title (CEO) and employee count to build a lead list within the Instantly platform.Patrick Walsh
  6. Watch 7 more demos →

Personalize cold emails at scale

  1. 14:101:46AI Personalization in InstantlyShows how to use AI prompts within Instantly to generate personalized opening lines for cold emails based on lead data.@InstantlyAI
  2. 14:023:36AI-powered lead enrichment and personalizationShows how to use the AI agent to scrape website data and generate personalized opening lines or 'icebreakers' for each lead in the list.@InstantlyAI
  3. 30:075:33AI-driven personalization with InstantlyDemonstration of using AI prompts and variables to generate personalized first lines and email content based on prospect data.@InstantlyAI
  4. 7:420:48AI-Powered Email PersonalizationWalks through using AI prompts to generate personalized summaries and relevant email content based on prospect data.@InstantlyAI
  5. 15:451:23Optimizing email copy and angles in InstantlyA walkthrough of adjusting the email copy within the Instantly campaign editor, focusing on specific problem-based hooks for local business owners.@InstantlyAI
  6. Watch 5 more demos →

Build a cold-email sequence

  1. 44:4910:19Setting up a cold email campaign in InstantlyA step-by-step walkthrough of writing email copy, inserting variables, and configuring campaign settings within the Instantly platform.@InstantlyAI
  2. 17:377:21Creating email sequences and templatesDemonstrates setting up the email body, using variables for personalization, and adding automated follow-up steps to a campaign.@InstantlyAI
  3. 26:397:47Creating Cold Email Sequences with VariablesShows how to build a multi-step email sequence using variables for personalization and setting up sending schedules.@leadgenjay
  4. 38:244:46Setting Up Subsequences for Inbound TriggersDemonstrates how to use subsequences to automatically move leads into different email flows based on specific keywords or triggers.@leadgenjay
  5. 4:352:12Creating an email campaign sequenceWalks through the campaign section, including writing the email body with variables like first name and setting up the sequence.Patrick Walsh
  6. Watch 15 more demos →

Send at scale with inbox rotation

  1. 55:0313:08Launching campaigns and managing inbox rotationThe video shows the final steps of launching multiple campaigns, setting daily sending limits, and ensuring inbox rotation is active for the outreach.@InstantlyAI
  2. 27:223:41Managing replies with UniBoxA demo of the UniBox feature which centralizes all replies from multiple inboxes into a single dashboard for efficient lead management.@InstantlyAI
  3. 41:232:33Configuring campaign sending settingsShowing how to set daily sending limits, enable inbox rotation, and schedule the timing for cold email campaigns.@InstantlyAI
  4. 11:511:07Bulk editing email account settingsShows how to select multiple email accounts and edit their settings simultaneously within the Instantly dashboard.@Jerell_AI
  5. 25:201:44Configuring campaign settings and inbox rotationDemonstrates selecting sender accounts, setting daily volume limits, and enabling the campaign for launch.@InstantlyAI
  6. Watch 5 more demos →

AI account/prospect research

  1. 1:31:327:07Using Instantly Co-pilot for sequence generationDemonstration of using the Instantly Co-pilot AI to generate email sequences and research angles based on specific ICP keywords like SEO and web design.@InstantlyAI
  2. 2:481:12Setting up an AI Company Profile in InstantlyThe user demonstrates how to create a company profile by uploading files and adding details about value propositions and goals to train the AI Copilot.@InstantlyAI

Set up domains & inboxes (SPF/DKIM/DMARC)

  1. 1:004:38Connecting and warming up email accounts in InstantlyThe video demonstrates how to connect new email domains and providers to Instantly and enable the automated warm-up feature to ensure high deliverability.@InstantlyAI
  2. 6:267:36Configuring Mailbox Settings and DeliverabilityThe video demonstrates how to configure mailbox settings in Instantly, including enabling warmup, setting daily sending limits, and managing custom tracking domains to ensure high deliverability.@leadgenjay
  3. 4:231:13Automated Domain and Inbox Setup in InstantlyDemonstrates the automated process of purchasing domains and setting up authenticated email accounts with one click to ensure deliverability.@InstantlyAI
  4. 3:560:52Connecting email accounts to InstantlyThe video demonstrates the process of connecting Google or Microsoft email accounts to the Instantly platform for outbound sending.@Jerell_AI
  5. 1:291:43Automated domain and inbox setup in InstantlyThe video demonstrates how to use Instantly's automated setup to connect new domains and email accounts for high-volume sending.@InstantlyAI
  6. Watch 3 more demos →

Verify emails / cut bounce

  1. 18:375:01Lead Import and Email VerificationA walkthrough of importing leads via CSV and using Instantly's built-in verification tool to identify catch-all emails and reduce bounce rates.@leadgenjay

Spam-placement testing

  1. 1:01:223:20Analyzing Campaign Analytics and Deliverability ScoresA walkthrough of the analytics dashboard to check open rates, reply rates, and the 'Inbox Placement' score to monitor domain health.@leadgenjay
  2. 31:043:25Managing Deliverability and Tracking SettingsShows how to toggle open tracking and click tracking within the campaign settings to optimize for deliverability and avoid spam filters.@felipefuhr_

Email warmup

  1. 2:082:28Setting up email warmup in InstantlyShows the warmup feature (the flame icon) and how to toggle it on to maintain domain deliverability.Patrick Walsh
  2. 1:075:06Configure email warm-up settings in InstantlyThe video demonstrates how to navigate to the settings tab, adjust the daily warm-up volume, and set the ramp-up increment to ensure high deliverability for new email accounts.Patrick Walsh
  3. 6:393:42Setting up email warmup in InstantlyThe instructor demonstrates how to navigate the Instantly dashboard to connect domains and enable the automated warm-up feature to build sender reputation.@InstantlyAI
  4. 6:092:22Configuring email warmup settingsA walkthrough of the warmup settings in Instantly, including setting daily limits, ramp-up increments, and reply rates to simulate human behavior.@Jerell_AI
  5. 10:147:52Configuring Email Warmup Settings in InstantlyThe video demonstrates how to navigate to the warm-up settings in Instantly, explaining how to set daily limits and increase the sending rate gradually to maintain domain reputation.@felipefuhr_
  6. Watch 4 more demos →

Multichannel (email+LI+call)

  1. 7:301:03Managing replies with UniboxDemonstrates the Unibox feature where all replies from different email accounts are centralized for easy management.Patrick Walsh
  2. 36:052:33Managing replies in the UniboxDemonstrates the centralized Unibox feature for viewing and responding to replies from all connected email accounts.@MichaelGardinerB2B
  3. 18:001:51Manage replies and opportunities in Instantly UniboxShows the Unibox interface for managing incoming replies, tagging interested leads, and tracking conversion opportunities.@InstantlyAI
  4. 13:204:31Setting up HeyReach integration in InstantlyThe demo shows how to use the new campaign editor in Instantly to trigger LinkedIn actions via HeyReach, including setting up API keys and selecting campaign options.@InstantlyAI
  5. 3:091:30Configure Instantly webhook for HeyReach integrationThe video demonstrates selecting the Instantly account, mapping the campaign URL, and saving the webhook settings to ensure lead data flows correctly back to HeyReach.@heyreach

Autonomous AI SDR

  1. 57:122:50Managing replies with Instantly AI AgentA look at the AI agent feature that handles incoming replies, categorizes leads, and automates follow-ups based on sentiment.@InstantlyAI
  2. 21:135:03Configuring Instantly AI CRM & AutopilotThe video shows how to configure AI prompts for automated replies, handling objections, and setting up the 'Autopilot' mode to manage conversations and book meetings via Calendly integration.@leadgenjay

Lead routing & booking

  1. 27:573:25Managing replies and booking meetings in the UniboxShows the results of the campaign, navigating the Unibox to handle interested replies and confirming a booked meeting.@InstantlyAI

Sync leads to CRM

  1. 14:321:12Exporting leads from Clay to InstantlyDemonstrates the native integration to push enriched leads and custom variables directly from a Clay table into an Instantly email campaign.@OskarMoen
  2. 0:570:46Managing lead communications in Instantly CRMThe demo shows the CRM interface where users can view unified logs of emails, calls, and SMS for specific contacts, including company descriptions and pain points.@InstantlyAI
  3. 2:470:44Lead notes and status updatesDemonstrates adding internal notes to a lead's history and updating their status to 'Interested' within the CRM view.@InstantlyAI
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