Building an Engaged 90-Day segment in Klaviyo

Klaviyo Email Marketing FULL Course 2026: The Complete Ecommerce System (Step by Step) →

1. 5:403:13Setting up a Klaviyo signup form and targeting rulesThe creator demonstrates how to create a new signup form in Klaviyo, selecting the list, and configuring targeting behaviors like exit intent, time delays, and page exclusions.Klaviyo· Create an email signup / subscription form
2. 8:535:12Designing a high-converting popup in KlaviyoA step-by-step walkthrough of the Klaviyo form builder, showing how to add logos, edit headlines, style input fields, and remove the close 'X' to reduce friction.Klaviyo· Create an email signup / subscription form
3. 19:422:45Optimizing Klaviyo forms for mobile devicesDemonstration of cloning a desktop form to create a mobile-specific version, adjusting button heights, font sizes, and teaser styles for smaller screens.Klaviyo· Create an email signup / subscription form
4. 33:461:17Setting up A/B tests for Klaviyo signup formsShows how to use the 'Create A/B Test' feature in Klaviyo to test different offers (e.g., 20% off vs. mystery discount) and configure manual weight settings.Klaviyo· A/B test a campaign
5. 1:09:243:37Building a multi-step Welcome Flow in KlaviyoThe creator builds a welcome automation from a template, adding conditional splits for non-buyers and setting specific time delays for a front-loaded sequence.Klaviyo· Build a welcome / drip automation
6. 1:30:412:59Setting up a Browse Abandonment flow in KlaviyoDemonstrates creating a Browse Abandonment flow, configuring the 'Viewed Product' trigger, and setting up flow filters to exclude recent purchasers.Klaviyo· Trigger emails from behavior / events
7. 1:45:554:46Creating Abandoned Cart and Checkout flowsShows the setup of an Abandoned Cart flow using the 'Added to Cart' trigger and cloning it to create an Abandoned Checkout flow with the 'Checkout Started' trigger.Klaviyo· Set up an abandoned-cart flow (ecommerce)
8. 2:07:331:59Configuring a Post-Purchase automationDemonstrates setting up a post-purchase flow in Klaviyo with an order count split to differentiate between first-time and returning customers.Klaviyo· Set up a post-purchase / win-back flow
9. 3:19:055:27Building an Engaged 90-Day segment in KlaviyoCurrentStep-by-step creation of an engagement segment using 'OR' logic to combine email opens, clicks, and website activity over a 90-day period.Klaviyo· Segment the list
10. 3:42:461:02Setting up a branded sending domain in KlaviyoShows where to find the domain settings in Klaviyo to add a branded sending domain and update DNS records for better deliverability.Klaviyo· Authenticate sending domain (SPF/DKIM/DMARC)
11. 4:01:350:57Exporting Klaviyo analytics for AI analysisDemonstrates how to export campaign and flow analytics as CSV files from Klaviyo to be used for external data analysis.Klaviyo· Track opens / clicks / revenue (reporting)

Segment the list →

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1. 16:131:25Creating audience segmentsDemonstrates how to build segments based on customer behavior, such as 'Engaged 60 Days' or 'Unengaged' subscribers.@maxwellcopy
2. 2:49:395:43Building an Engaged Customer SegmentUsing the segment builder to define 'Engaged 120 Days' based on email opens, clicks, and website activity.@magicianemieldingemans
3. 43:033:41Creating Win-Back SegmentsDemonstrates creating a segment-based trigger for customers who haven't purchased in a specific timeframe (e.g., 90 days).@maxwellcopy
4. 3:19:055:27Building an Engaged 90-Day segment in KlaviyoCurrentStep-by-step creation of an engagement segment using 'OR' logic to combine email opens, clicks, and website activity over a 90-day period.@magicianemieldingemans
5. 12:062:21Advanced Audience SegmentationDemonstrates building dynamic segments using complex logic, including event-based rules, profile properties, and location data to maintain clean sending lists.@BusinessSolution-org
6. 1:26:303:10Building Dynamic Segments with AND/OR LogicDemonstrates the segment builder in Klaviyo, showing how to combine conditions like email engagement, purchase history, and subscription status using boolean logic.@itsderekstroh
7. 2:000:30Segmenting by Shopify Markets locale and countryWalks through building segments based on locale language (e.g., French speakers) or locale country (e.g., UK purchasers) for targeted marketing.@Klaviyo
8. 6:012:35Creating segments with Commerce7 dataDemonstrates creating segments based on specific Commerce7 attributes like club membership status, wine type (e.g., red wine drinkers), and reservation history.@DigimaticDotCom
9. 3:250:26Creating a dynamic segment in KlaviyoDemonstrates the process of creating a new segment using behavioral triggers like 'what someone has done or not done'.@rehmcopy