Klaviyo: Creating audience segments

Klaviyo Email Marketing Tutorial For Beginners (FULL SETUP) →

1. 4:533:49Create and customize a Klaviyo signup formDemonstrates how to select a form template, adjust the background and behavior settings (like 30-second delay or exit intent), and configure mobile vs. desktop targeting.Klaviyo· Add an opt-in popup
2. 8:541:41Setting up a Welcome Series flowShows how to trigger an automated email series when someone signs up for a newsletter, including setting wait times between emails.Klaviyo· Build a welcome / drip automation
3. 10:372:14Designing emails in Klaviyo's editorWalks through using the drag-and-drop editor to replace images, add product sections, and integrate social links into a template.Klaviyo· Design a newsletter / email (drag-and-drop editor)
4. 12:481:11Configuring Abandoned Cart flowsDemonstrates setting up triggers for when a customer leaves items in their cart without completing a purchase.Klaviyo· Set up an abandoned-cart flow (ecommerce)
5. 14:331:42Creating and scheduling a campaignShows the process of selecting a campaign template, writing a subject line, and scheduling the send time.Klaviyo· Send a broadcast campaign
6. 16:131:25Creating audience segmentsCurrentDemonstrates how to build segments based on customer behavior, such as 'Engaged 60 Days' or 'Unengaged' subscribers.Klaviyo· Segment the list

Segment the list →

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1. 16:131:25Creating audience segmentsCurrentDemonstrates how to build segments based on customer behavior, such as 'Engaged 60 Days' or 'Unengaged' subscribers.@maxwellcopy
2. 2:49:395:43Building an Engaged Customer SegmentUsing the segment builder to define 'Engaged 120 Days' based on email opens, clicks, and website activity.@magicianemieldingemans
3. 43:033:41Creating Win-Back SegmentsDemonstrates creating a segment-based trigger for customers who haven't purchased in a specific timeframe (e.g., 90 days).@maxwellcopy
4. 3:19:055:27Building an Engaged 90-Day segment in KlaviyoStep-by-step creation of an engagement segment using 'OR' logic to combine email opens, clicks, and website activity over a 90-day period.@magicianemieldingemans
5. 12:062:21Advanced Audience SegmentationDemonstrates building dynamic segments using complex logic, including event-based rules, profile properties, and location data to maintain clean sending lists.@BusinessSolution-org
6. 1:26:303:10Building Dynamic Segments with AND/OR LogicDemonstrates the segment builder in Klaviyo, showing how to combine conditions like email engagement, purchase history, and subscription status using boolean logic.@itsderekstroh
7. 2:000:30Segmenting by Shopify Markets locale and countryWalks through building segments based on locale language (e.g., French speakers) or locale country (e.g., UK purchasers) for targeted marketing.@Klaviyo
8. 6:012:35Creating segments with Commerce7 dataDemonstrates creating segments based on specific Commerce7 attributes like club membership status, wine type (e.g., red wine drinkers), and reservation history.@DigimaticDotCom
9. 3:250:26Creating a dynamic segment in KlaviyoDemonstrates the process of creating a new segment using behavioral triggers like 'what someone has done or not done'.@rehmcopy