Klaviyo: Regional paths in automation flows

Demo summary
Demonstrates using conditional splits and entry triggers based on Shopify Markets data to route customers through localized automation paths.
Step-by-step
- Select a flow entry trigger based on locale data to filter specific markets
- Add a conditional split component within the flow builder
- Configure the split logic to use regional or market-specific data
- Build out unique email paths for each branch of the split
Options
- Use locale data at the entry point to restrict flow access
- Use conditional splits inside a flow to create regional paths
Tips
- Use locale data at the entry point when you want to run entirely separate flows for different markets
Highlights
“The result is more flexibility without added complexity.”
All demos from “3 Ways to Use Shopify Markets Data in Klaviyo to Scale Global Marketing”
1:040:22Using Smart Translations in KlaviyoDemonstrates how to use the Smart Translations feature to build a message, select supported languages, and automatically generate localized versions based on Shopify locale data.Klaviyo· Design a newsletter / email (drag-and-drop editor)
1:290:15Conditional content blocks based on localeShows how to use locale data to show or hide specific blocks within an email for regional promotions or shipping notes.Klaviyo· Design a newsletter / email (drag-and-drop editor)
2:000:30Segmenting by Shopify Markets locale and countryWalks through building segments based on locale language (e.g., French speakers) or locale country (e.g., UK purchasers) for targeted marketing.Klaviyo· Segment the list
2:440:14Regional paths in automation flowsCurrentDemonstrates using conditional splits and entry triggers based on Shopify Markets data to route customers through localized automation paths.Klaviyo· Build a welcome / drip automation- Watch “3 Ways to Use Shopify Markets Data in Klaviyo to Scale Global Marketing” →
Build a welcome / drip automation
1:09:243:37Building a multi-step Welcome Flow in KlaviyoThe creator builds a welcome automation from a template, adding conditional splits for non-buyers and setting specific time delays for a front-loaded sequence.Emiel Dingemans from Magicianly | Email Marketing
4:211:26Setting up automated flows in KlaviyoDemonstrates building welcome, abandoned cart, and post-purchase flows using pre-built templates and adjusting timing and logic.Uk Desi Vlogger
21:071:06Setting up Flows from TemplatesDemonstrates how to use Klaviyo's flow library to quickly build a Welcome Series and Browse Abandonment automation using pre-configured triggers.Derek Stroh
15:052:08Set up an automated welcome series flowShows how to build a welcome flow triggered by a list subscription, including adding filters (placed order zero times) and configuring time delays between emails.Walshy Mails | Sunlo Consulting
3:113:05Setting up a Welcome Flow in KlaviyoDemonstrates how to create a welcome flow from scratch, selecting a list trigger and adding time delays between initial emails.Max Sturtevant
3:332:00Building Automated Marketing FlowsShows the drag-and-drop canvas for creating automated sequences triggered by behavior, including the use of conditional splits, time delays, and profile property updates.Business Solution
8:362:57Building a pickup reminder automation flowA step-by-step walkthrough of building a custom flow in Klaviyo triggered by a 'Placed Order' event where the delivery method is 'pickup', including wait steps and conditional filters.Digimatic
2:440:14Regional paths in automation flowsCurrentDemonstrates using conditional splits and entry triggers based on Shopify Markets data to route customers through localized automation paths.Klaviyo
8:541:41Setting up a Welcome Series flowShows how to trigger an automated email series when someone signs up for a newsletter, including setting wait times between emails.Max Sturtevant
4:021:47Setting up a Welcome FlowA step-by-step walkthrough of selecting a pre-built welcome flow template and customizing the automation triggers for new subscribers.EmailTooltester
56:119:34Klaviyo Flow Builder BasicsAn overview of the flow interface, including selecting triggers (Added to List, Placed Order), adding profile filters, and using conditional splits.Emiel Dingemans from Magicianly | Email Marketing
1:05:4510:54Building a Multi-Step Welcome Series FlowConstructing a 7-email welcome sequence with specific time delays and content angles like brand story, bestsellers, and social proof.Emiel Dingemans from Magicianly | Email Marketing
Klaviyo