Clay: Exporting leads to Instantly

All demos from “The ONLY Clay Tutorial You Need in 2025 (For Beginners)”

1. 9:342:05Building a company list in ClayDemonstrates how to use Clay's internal sources and filters to generate a list of target companies based on specific criteria.Clay· Build a list from ICP filters
2. 20:083:12Finding people at target companiesShows how to use the 'Find People' action in Clay to identify specific job titles (like owners or CEOs) from a list of companies.Clay· Find decision-makers at target accounts
3. 24:322:36Setting up Waterfall Email EnrichmentWalks through configuring a waterfall of email providers (like Prospeo and others) to maximize the chance of finding a valid work email.Clay· Waterfall enrichment
4. 27:176:44AI Personalization with ClaygentDemonstrates using Clay's AI (Claygent) to scrape LinkedIn profiles and education data to write hyper-personalized email snippets.Clay· Personalize cold emails at scale
5. 34:182:27Exporting leads to InstantlyCurrentShows the process of mapping Clay columns to Instantly.ai fields to push enriched leads directly into a cold email campaign.Clay· Sync leads to CRM
6. Watch “The ONLY Clay Tutorial You Need in 2025 (For Beginners)” →

Sync leads to CRM

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1. 32:564:07Pushing leads from Clay to HeyReachThe final step showing how to map Clay columns to HeyReach custom fields and trigger the automated push of leads into the LinkedIn campaign.HeyReach
2. 34:182:27Exporting leads to InstantlyCurrentShows the process of mapping Clay columns to Instantly.ai fields to push enriched leads directly into a cold email campaign.Xavier Caffrey GTM
3. 4:032:37Importing and cleaning leads in ClayThe video shows the process of uploading the exported Apollo CSV into Clay to organize and clean the lead data for outreach campaigns.Matt Lucero
4. 10:463:17Managing contact reminders and interaction history in ClayThe video demonstrates how Clay tracks interaction history, sets reminders for follow-ups, and displays a feed of recent connections and meetings.Tilley Live
5. 7:532:18Pushing leads from Clay to HeyReachShows the final step of using the HeyReach enrichment in Clay to push personalized data into a live LinkedIn campaign.Tim Yakubson
6. 5:371:39Filtering and exporting verified leadsDemonstration of filtering the Clay table for 'Ok' or 'Catch-all' emails and preparing the view for export to a sending tool like Instantly.Niko Kempas
7. 37:223:47Syncing Clay data to HubSpot and SalesforceDemonstrates the native integration for exporting enriched lead data directly into CRM platforms like HubSpot.Patrick Spychalski
8. 25:072:25Exporting enriched leads to SmartleadShows the final step of the workflow: pushing the validated and enriched lead data from a Clay table into a cold email sequencing tool.Matt Lucero
9. 9:230:58Pushing enriched leads to Outreach or CRMBriefly shows the workflow of pushing the final enriched data from Clay into downstream sales tools like Outreach.Mark Colgan | Outbound Prospecting & Pipeline