9:342:05Building a company list in ClayDemonstrates how to use Clay's internal sources and filters to generate a list of target companies based on specific criteria.Clay· Build a list from ICP filters
20:083:12Finding people at target companiesShows how to use the 'Find People' action in Clay to identify specific job titles (like owners or CEOs) from a list of companies.Clay· Find decision-makers at target accounts
24:322:36Setting up Waterfall Email EnrichmentWalks through configuring a waterfall of email providers (like Prospeo and others) to maximize the chance of finding a valid work email.Clay· Waterfall enrichment
27:176:44AI Personalization with ClaygentDemonstrates using Clay's AI (Claygent) to scrape LinkedIn profiles and education data to write hyper-personalized email snippets.Clay· Personalize cold emails at scale
34:182:27Exporting leads to InstantlyShows the process of mapping Clay columns to Instantly.ai fields to push enriched leads directly into a cold email campaign.Clay· Sync leads to CRM