demobook

Clay: Exporting enriched leads to Smartlead

Demo summary

Shows the final step of the workflow: pushing the validated and enriched lead data from a Clay table into a cold email sequencing tool.

All demos from “Clay.com Beginner Walkthrough 2026 - Step-by-Step Guide

  1. 8:442:29Building a lead list from scratch in ClayThe video demonstrates how to start a new table in Clay and use built-in sources like 'Ocean' or scrapers to find prospects based on specific criteria.ClayBuild a list from ICP filters
  2. 11:113:04Setting up waterfall email enrichmentA walkthrough of using Clay's waterfall enrichment to find work emails by sequencing multiple providers like Prospeo and others to maximize hit rates.ClayWaterfall enrichment
  3. 17:227:47AI-powered company research and summarizationDemonstrates using Clay's AI (GPT and Sonet models) to scrape company websites and generate summaries to qualify if a lead is B2B or B2C.ClayAI account/prospect research
  4. 25:072:25Exporting enriched leads to SmartleadCurrentShows the final step of the workflow: pushing the validated and enriched lead data from a Clay table into a cold email sequencing tool.ClaySync leads to CRM
  5. Watch “Clay.com Beginner Walkthrough 2026 - Step-by-Step Guide” →

Sync leads to CRM

  1. 32:564:07Pushing leads from Clay to HeyReachThe final step showing how to map Clay columns to HeyReach custom fields and trigger the automated push of leads into the LinkedIn campaign.HeyReach
  2. 34:182:27Exporting leads to InstantlyShows the process of mapping Clay columns to Instantly.ai fields to push enriched leads directly into a cold email campaign.Xavier Caffrey GTM
  3. 4:032:37Importing and cleaning leads in ClayThe video shows the process of uploading the exported Apollo CSV into Clay to organize and clean the lead data for outreach campaigns.Matt Lucero
  4. 10:463:17Managing contact reminders and interaction history in ClayThe video demonstrates how Clay tracks interaction history, sets reminders for follow-ups, and displays a feed of recent connections and meetings.Tilley Live
  5. 7:532:18Pushing leads from Clay to HeyReachShows the final step of using the HeyReach enrichment in Clay to push personalized data into a live LinkedIn campaign.Tim Yakubson
  6. 5:371:39Filtering and exporting verified leadsDemonstration of filtering the Clay table for 'Ok' or 'Catch-all' emails and preparing the view for export to a sending tool like Instantly.Niko Kempas
  7. 37:223:47Syncing Clay data to HubSpot and SalesforceDemonstrates the native integration for exporting enriched lead data directly into CRM platforms like HubSpot.Patrick Spychalski
  8. 25:072:25Exporting enriched leads to SmartleadCurrentShows the final step of the workflow: pushing the validated and enriched lead data from a Clay table into a cold email sequencing tool.Matt Lucero
  9. 9:230:58Pushing enriched leads to Outreach or CRMBriefly shows the workflow of pushing the final enriched data from Clay into downstream sales tools like Outreach.Mark Colgan | Outbound Prospecting & Pipeline