Kit: Create segments and tags

Allan Borch - Dotcom Dollar·Oct 2025

Demo summary

Demonstrates how to filter subscribers by region (e.g., European Union) to create segments and how to apply tags for source tracking.

Step-by-step

Click the plus button next to Segments
Click Add filter
Select 'Within a country or region'
Choose a specific region like 'European Union'
Enter a segment name and click Save
Click the plus button next to Tags
Type in a tag name like 'YouTube' and click Save

Options

Separate subscribers by specific countries or continents
Tag subscribers based on lead magnet source

Tips

Use segments to remarket local products differently based on geography
Tag prospects by source (e.g., YouTube) to separate them into different automation funnels
Start using these features straight away as they are very powerful

Highlights

“This is a very powerful feature and I recommend you start using it straight away.”

All demos from “Kit Tutorial 2026 ✅ STEP-BY-STEP Email Marketing Campaign Creation For Beginners”

3:371:23Authenticate sending domain in KitThe creator demonstrates how to verify a sending domain by connecting Kit to a hosting provider (Hostinger) to improve email deliverability.Kit· Authenticate sending domain (SPF/DKIM/DMARC)
6:281:02Import subscribers via CSVA walkthrough of uploading a CSV file, mapping custom fields like country and first name, and completing the import process.Kit· Import / migrate contacts
7:301:14Create segments and tagsCurrentDemonstrates how to filter subscribers by region (e.g., European Union) to create segments and how to apply tags for source tracking.Kit· Segment the list
9:003:48Create a lead magnet landing pageStep-by-step design of a landing page including background changes, button styling, image replacement, and setting up the lead magnet delivery file.Kit· Build a lead-capture landing page
12:483:41Design and embed an inline signup formShows how to create an inline form, add custom fields, and embed the JavaScript code onto a third-party website.Kit· Create an email signup / subscription form
16:294:01Design and send an email broadcastDemonstrates using the drag-and-drop editor to customize a template, add personalization tags, and schedule a broadcast to specific segments.Kit· Send a broadcast campaign
20:412:23Set up a visual automation workflowShows how to build a welcome sequence from scratch using triggers (joining a form) and conditional logic based on email opens.Kit· Build a welcome / drip automation
23:041:10Configure Creator Network recommendationsDemonstrates setting up the recommendations feature to cross-promote with other newsletters on the Kit platform.Kit· Set up a referral program
Watch “Kit Tutorial 2026 ✅ STEP-BY-STEP Email Marketing Campaign Creation For Beginners” →

Segment the list

7:301:14Create segments and tagsCurrentDemonstrates how to filter subscribers by region (e.g., European Union) to create segments and how to apply tags for source tracking.Allan Borch - Dotcom Dollar
16:092:59Managing subscriber profiles and segmentsWalks through a subscriber's profile to see history and tags, then demonstrates building a 'smart' segment using filters for tags, forms, and location.Kit
2:510:29List management and subscriber taggingWalks through creating segments based on filters like geography and setting up automation rules to tag new subscribers.EmailTooltester