Clay: Generating AI personalized first lines

All demos from “Master Clay In 16 Minutes | Clay Tutorial For Beginners”
1:020:31Importing leads via CSV into ClayThe creator demonstrates how to create a new table in Clay and import a CSV file containing company website URLs.Clay· Build a list from ICP filters
1:471:26Find contacts at company by job title in ClayShows how to use the 'Find contacts at company' enrichment in Clay to identify CEOs and Founders based on website URLs.Clay· Find decision-makers at target accounts
3:112:01Using Apollo enrichment within ClayDemonstrates using the Apollo integration in Clay to find executives and setting up a run condition to only execute if previous enrichments failed.Apollo· Find decision-makers at target accounts
6:333:43Setting up an email waterfall with ProspeoA step-by-step walkthrough of setting up a waterfall enrichment using Prospeo to find work emails, including conditional logic to save credits.Clay· Waterfall enrichment
11:561:19Finding competitors with Claygent AIDemonstrates using Claygent (Clay's AI agent) to browse company websites and identify their top three competitors for use in sales outreach.Clay· AI account/prospect research
13:131:21Generating AI personalized first linesCurrentShows how to use a Claygent template to summarize a company's description into a personalized email opening line.Clay· Personalize cold emails at scale
14:321:12Exporting leads from Clay to InstantlyDemonstrates the native integration to push enriched leads and custom variables directly from a Clay table into an Instantly email campaign.Instantly· Sync leads to CRM- Watch “Master Clay In 16 Minutes | Clay Tutorial For Beginners” →
Personalize cold emails at scale
17:595:11AI personalization with ClayDemonstrates using Clay's AI (GPT) integration to take scraped product data and rewrite it into clean, personalized sentences for cold emails.@matthewlucero
27:176:44AI Personalization with ClaygentDemonstrates using Clay's AI (Claygent) to scrape LinkedIn profiles and education data to write hyper-personalized email snippets.Xavier Caffrey GTM
4:341:08Generating personalized outreach copy in ClayA demonstration of using Clay's AI to generate personalized email and LinkedIn messaging frameworks based on the enriched data points found in previous steps.Sales Feed
13:131:21Generating AI personalized first linesCurrentShows how to use a Claygent template to summarize a company's description into a personalized email opening line.@OskarMoen
40:039:24Modular data cleaning and name normalization in ClayJoe demonstrates how to build a modular 'cleanup' function within Clay to handle messy lead data, including removing parentheses from names and normalizing titles like 'Doctor' for personalized outreach.@nathanlippi
26:194:58AI-driven email personalization in ClayWalks through using Clay's AI agent to write personalized opening lines based on company data and revenue triggers.Patrick Spychalski
5:082:57Normalizing names with Gemini in ClayDemonstrates using the Gemini integration within Clay to clean and normalize first names and emojis for outreach.@brandoncharleson
4:263:29Generating personalized LinkedIn messages in ClayDemonstrates using Clay's enrichment columns to generate custom text and AI-driven personalization for LinkedIn outreach.@Tim-Yakubson
19:0410:37Generate personalized LinkedIn messages with AIUsing Clay's AI capabilities to write personalized opening lines and follow-up questions based on prospect research data.@heyreach
12:055:53Personalizing cold emails with Clay dataMatteo shows how to use Clay to pull specific pain points and social proof into a campaign table to drive unique email copy.@smartleadai
Clay