demobook

How to Use Clay.com in 2025 (Beginner to Advanced)

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Michael Saruggia - GTM EngineeringMichael Saruggia - GTM Engineering·3.1K views · May 2025

Clips

  1. 2:582:17Scrape Google Maps leads into ClayDemonstrates how to use the Google Maps integration within Clay to query local businesses (e.g., restaurants in New York) and import them into a table with descriptions and ratings.ClayScrape local businesses / maps
  2. 6:541:50Build a company list with LinkedIn filters in ClayShows how to filter for specific companies using LinkedIn data within Clay, including headcount, location, and industry (agencies).ClayBuild a list from ICP filters
  3. 14:271:23Waterfall email enrichment and validationWalks through setting up a waterfall to find work emails and then validating them to ensure they are deliverable and won't bounce.ClayWaterfall enrichment
  4. 16:061:31Find decision makers at target companiesDemonstrates how to identify specific personas like owners, partners, or chiefs within a list of companies inside Clay.ClayFind decision-makers at target accounts
  5. 20:332:21Automated inbound lead enrichmentShows how to trigger a Clay workflow from an inbound form submission to research the lead and send an immediate notification.ClayAI inbound qualification