Improve deliverability / avoid spam
4 tools demoed performing this task — top clips for each.
8:09:111:05Deliverability hack: Invisible text in KlaviyoDemonstrates how to paste large blocks of text into a Klaviyo email and make it invisible (white text, small font) to improve the image-to-text ratio for spam filters.@maxwellcopy
1:53:203:16Creating a Sunset Flow for Unengaged SubscribersSetting up an automation to re-engage or suppress subscribers who haven't opened emails in a long period to protect sender reputation.@magicianemieldingemans
5:590:31Configuring an email footer for deliverabilityShows how to add a primary tab footer with unsubscribe links and text blocks to improve trust with spam filters.@rehmcopy
