Setting up a Mailchimp Welcome Automation
Mailchimp
Demo summary
The video demonstrates navigating to the Automations tab and selecting a pre-made welcome email automation trigger for new signups.
Step-by-step
- Click the Automations tab in the left-hand menu
- Select the option to build an automation
- Choose the pre-made welcome email automation
- Select the trigger for new signups
Options
- Choose between email or SMS for the welcome automation
Highlights
“The next part, which is the powerful communication part, is selecting your automation trigger”
All demos from “How To Send Automated Welcome Emails In Mailchimp (Tutorial 2026)”
- 0:301:35Setting up a Mailchimp Welcome AutomationCurrentThe video demonstrates navigating to the Automations tab and selecting a pre-made welcome email automation trigger for new signups.Mailchimp· Build a welcome / drip automation
- 2:031:23Customizing the Welcome Email ContentThe creator shows how to use the drag-and-drop editor to personalize the welcome message and configure the sending schedule.Mailchimp· Design a newsletter / email (drag-and-drop editor)
- Watch “How To Send Automated Welcome Emails In Mailchimp (Tutorial 2026)” →
Build a welcome / drip automation
13:511:51Set up a welcome automation flowShows the automation builder, selecting a welcome flow template, and configuring triggers and actions within the visual workflow editor.Kevin Stratvert
52:052:18Set up a welcome email automationCreating an automated welcome email triggered when a new subscriber joins the list, including setting the delivery delay.BizatWeb- 0:301:35Setting up a Mailchimp Welcome AutomationCurrentThe video demonstrates navigating to the Automations tab and selecting a pre-made welcome email automation trigger for new signups.Just Kristers
10:532:44Set up a welcome automation with conditional logicDemonstrates building a multi-step automation journey that triggers on signup, includes a wait period, and uses an if/else branch based on email open behavior.Kevin Stratvert