Building a Landing Page in MailerLite
MailerLite
Demo summary
Demonstrates how to create a landing page from scratch, add signup forms, and customize the layout and branding elements.
Step-by-step
- Select the option to create a landing page from scratch
- Choose a name for your landing page and select a subscriber group
- Add individual blocks such as images, text, and buttons to the layout
- Insert a signup form element into the page
- Update the header text and form field settings
- Customize branding elements like colors and images
- Click Save and then Publish to go live
Options
- Create a multi-page landing page with a menu
- Use a pre-made template instead of building from scratch
Watch out for
- You must select a subscriber group before the landing page can be created
Tips
- Use the landing page to deliver a freebie or download to new subscribers
- I recommend adding a signup form as the primary element of the page
- Use your own business's branding and colors to make the page feel professional
Highlights
“it's just a quick choice and then our landing page is actually good to go”
All demos from “MailerLite Email Marketing Tutorial for Beginners (2025)”
- 2:007:54Creating an Email Campaign in MailerLiteWalkthrough of setting up a new campaign, choosing between regular and A/B test options, and using the drag-and-drop editor to customize text, images, and buttons.MailerLite· Design a newsletter / email (drag-and-drop editor)
- 10:525:39Building a Landing Page in MailerLiteCurrentDemonstrates how to create a landing page from scratch, add signup forms, and customize the layout and branding elements.MailerLite· Build a lead-capture landing page
- 18:295:49Setting Up an Automation WorkflowShows how to use the automation builder to trigger emails based on form signups, including setting wait times and adding email steps.MailerLite· Build a welcome / drip automation
- 26:092:33Managing Subscribers with Groups and TagsExplains and demonstrates the difference between groups and segments for organizing subscribers within the MailerLite dashboard.MailerLite· Tag & manage subscribers
- Watch “MailerLite Email Marketing Tutorial for Beginners (2025)” →
Build a lead-capture landing page
24:355:01Build a lead-capture landing page from scratchShows the process of creating a two-column landing page with a lead magnet image, text, and a signup form, including URL and SEO settings.Metics Media
0:250:40Initial landing page setup in MailerLiteShows how to navigate from the dashboard to create a new landing page, name the site, and select subscriber groups.MailerLite- 1:051:00MailerLite landing page editor interface overviewA walkthrough of the editor UI including the elements sidebar, success page toggle, preview modes, and top bar customization settings.MailerLite
- 2:051:02Using drag-and-drop elements and sectionsDemonstrates how to use content blocks, columns, and pre-made sections to build the layout of a landing page.MailerLite
- 3:070:30Saving custom sections to favoritesShows how to save a designed section to a favorites folder for reuse across other landing pages.MailerLite
- 3:370:20Setting global brand stylesDemonstrates how to set global fonts, colors, and typography for a consistent look across the page.MailerLite
- 3:571:00AI text and image generation in MailerLiteShows how to use the integrated AI assistant to generate headlines, body text, and custom images directly within the landing page builder.MailerLite
- 10:525:39Building a Landing Page in MailerLiteCurrentDemonstrates how to create a landing page from scratch, add signup forms, and customize the layout and branding elements.EB