MailerLite: Managing Subscribers with Groups and Tags

EB·Aug 2024

Demo summary

Explains and demonstrates the difference between groups and segments for organizing subscribers within the MailerLite dashboard.

Navigate to the Subscribers section in the MailerLite dashboard
Select the Groups tab to view existing subscriber lists
Create a new group to categorize subscribers manually based on opt-in source
Use the Segments tab to set up dynamic lists that update automatically based on specific criteria

Use Groups for manual categorization like specific marketing opt-ins
Use Segments if you want the list to update automatically as subscriber information changes

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26:092:33Managing Subscribers with Groups and TagsCurrentExplains and demonstrates the difference between groups and segments for organizing subscribers within the MailerLite dashboard.MailerLite· Tag & manage subscribers
Watch “MailerLite Email Marketing Tutorial for Beginners (2025)” →

26:092:33Managing Subscribers with Groups and TagsCurrentExplains and demonstrates the difference between groups and segments for organizing subscribers within the MailerLite dashboard.EB