Beehiiv: Setting up welcome flows and automations

Demo summary
A walkthrough of the beehiiv automation builder, showing how to set up welcome journeys, trigger emails based on subscriber behavior, and create playlist-style content sequences.
Step-by-step
- Navigate to the Automations section in the beehiiv dashboard
- Create a new automation and select the trigger for when a subscriber signs up
- Add a series of email steps to build out the welcome journey
- Configure different flows based on the acquisition source, such as LinkedIn
- Set up a survey step to collect subscriber data upon landing
- Incentivize the referral program within the email sequence
Options
- Create multiple different flows for different acquisition sources
- Set up a 'playlist' style content sequence
- Update the default welcome page or use custom destination pages
Tips
- Use a survey to collect data and introduce yourself immediately after sign-up
- Piggyback off the initial sign-up energy by introducing your referral program early
- Tailor the automation flow based on where the subscriber actually came from
Highlights
“it's basically updating the same automation series per different acquisition”
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