Brevo: Set up email campaign settings
Brevo
Demo summary
Demonstrates configuring the sender name, selecting recipient lists, and using personalization tags in the subject line.
Step-by-step
- Go to Campaigns on the left and click Create campaign
- Select Email as the campaign type and enter a campaign name
- Click Manage sender to verify the email address and customize the sender name
- Click Add recipients and select a list or segment
- Click Add subject and enter your subject line text
- Use the personalization menu to add an attribute like First Name
- Enter a fallback value in the attribute field to use if the data is missing
- Enter Preview text to provide a teaser snippet for email clients
- Click Save and then Start designing
Options
- Explore advanced recipient options
- Personalize the sender name with a specific person's name
Watch out for
- You must select a list or segment before you can continue to the design phase
Tips
- Use a fallback value (like 'there') for personalization tags so the subject line still makes sense if the attribute is missing
- Use preview text as a teaser to show what is inside the email
All demos from “Brevo Email Marketing Tutorial for Beginners 2026 - Step by Step”
- 2:102:44Import contacts via CSV fileThe video demonstrates uploading a CSV file, mapping custom headers to Brevo attributes, and selecting a destination list.Brevo· Import / migrate contacts
- 5:251:14Authenticate domain with GoDaddyShows the step-by-step process of adding a domain and using the automatic Entri authentication to update DNS records via GoDaddy.Brevo· Authenticate sending domain (SPF/DKIM/DMARC)
- 6:391:45Set up email campaign settingsCurrentDemonstrates configuring the sender name, selecting recipient lists, and using personalization tags in the subject line.Brevo· Send a broadcast campaign
- 8:240:48Automatic brand setupShows how to pull brand assets from a website URL to automatically populate email templates with logos and colors.Brevo· Design a newsletter / email (drag-and-drop editor)
- 9:435:57Design an email with the drag-and-drop builderA detailed walkthrough of using the editor to add images, use AI to generate text, style buttons, and customize the footer.Brevo· Design a newsletter / email (drag-and-drop editor)
- 15:401:17Preview, test, and save templatesDemonstrates sending a test email to check inbox rendering and saving a custom design as a reusable template.Brevo· Design a newsletter / email (drag-and-drop editor)
- 16:571:40Finalize campaign and view reportsShows how to add tags to a campaign, schedule the send, and access the technical reporting dashboard for sent emails.Brevo· Track opens / clicks / revenue (reporting)
- Watch “Brevo Email Marketing Tutorial for Beginners 2026 - Step by Step” →
Send a broadcast campaign
1:010:59Create and configure a standard email campaign in BrevoThe user walks through the initial setup of a standard email campaign, including naming the campaign and setting the subject line.Future AI- 3:110:17Schedule and send an email campaignThe user demonstrates selecting recipients and choosing the 'send now' option to finalize the campaign.Future AI
2:290:48Create an email campaign in BrevoWalks through navigating to the campaign section, naming the campaign, and selecting sender and recipient details.HOW TO 1 MINUTE- 4:170:35Schedule and send emailsShows the final steps of testing an email and choosing between immediate sending, scheduling, or AI-optimized delivery times.HOW TO 1 MINUTE
- 6:391:45Set up email campaign settingsCurrentDemonstrates configuring the sender name, selecting recipient lists, and using personalization tags in the subject line.Metics Media
10:271:31Setting up an email campaignDemonstrates selecting recipients, adding subject lines, and configuring the basic settings of a new email broadcast.Stewart Gauld