Adobe Firefly: Assemble AI UGC ad in Premiere Pro

Step-by-step

1. Import high-resolution AI-generated clips and background music into a new Premiere Pro project
2. Create a social media portrait sequence
3. Drag the hook clip onto the timeline and scale it up to remove black bars
4. Overlay a TikTok bubble text template and edit the text content
5. Trim the clips to the desired length based on the script timing
6. Apply J and L cuts by extending the audio of the upcoming clip to start before the visual transition
7. Adjust audio levels to reduce background noise on talking head clips
8. Layer subsequent clips onto the timeline, scaling each to fit the portrait aspect ratio

Options

• Choose between different AI-generated variations (e.g., fridge shot vs. counter shot) for the hook
• Use clips with movement or walking backgrounds to make AI look more convincing

Watch out for

• AI-generated clips may not match the project aspect ratio and require manual scaling
• Generating clips that are too long can be inefficient; match generation length to script timing

Tips

• Base AI video generations on an initial image to ensure movement looks more realistic
• Give your script a couple of read-throughs and time yourself to determine the exact clip length needed
• Use J and L cuts to make transitions feel more natural and neat
• Select clips where the subject is walking or in a busy environment to distract from AI artifacts

Highlights

“You can see we're literally just layering clips on top of each other.”