ImageKit: Automatic format optimization for images

Demo summary
The presenter demonstrates how ImageKit automatically converts a JPEG to AVIF or WEBP based on browser support to reduce file size without changing the URL.
Step-by-step
- Upload a JPEG file to the ImageKit media library
- Access the image URL directly in a web browser
- Verify the delivered format and file size in the browser's network inspector
Options
- Automatic conversion to AVIF for browsers like Chrome
- Automatic conversion to WEBP for browsers like Safari
Watch out for
- Format delivery is dependent on the specific browser's support for modern formats
Highlights
“That's almost a 33% reduction in the size at the same resolution without adding any parameter.”
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