Enriching prospect data with Claygent

All demos from “Clay + HeyReach Integration Tutorial: Personalized LinkedIn Outreach at Scale (Step-by-Step)”

1. 2:061:59Connect HeyReach API to ClayThe presenter shows how to navigate to HeyReach settings and integrations to copy the API key for use within Clay.HeyReach· Auto-connect & message safely
2. 4:325:03Set up a LinkedIn campaign in HeyReachA walkthrough of creating a new campaign in HeyReach, including setting up the sequence structure (connection requests and messages) and selecting sender accounts.HeyReach· Auto-connect & message safely
3. 13:524:44Enriching prospect data with ClaygentCurrentDemonstration of using Clay and Claygent to find company information, website data, and decision-maker profiles based on a list of prospects.Clay· AI account/prospect research
4. 19:0410:37Generate personalized LinkedIn messages with AIUsing Clay's AI capabilities to write personalized opening lines and follow-up questions based on prospect research data.Clay· Personalize cold emails at scale
5. 32:564:07Pushing leads from Clay to HeyReachThe final step showing how to map Clay columns to HeyReach custom fields and trigger the automated push of leads into the LinkedIn campaign.Clay· Sync leads to CRM
6. Watch “Clay + HeyReach Integration Tutorial: Personalized LinkedIn Outreach at Scale (Step-by-Step)” →

AI account/prospect research

Clay12Outreach12Salesloft4Pipedrive3Instantly2ZoomInfo2Apollo1GoHighLevel1

1. 2:541:17Researching negative Glassdoor reviews with Clay AIShows how to use Clay's AI enrichment to search Glassdoor and Indeed for specific negative employee feedback regarding HR processes to use as a sales trigger.@Sales_Feed
2. 4:520:47Extracting structured data from AI research columnsDemonstrates how to define AI outputs to create structured columns (e.g., True/False for turnover) and using formulas to parse AI-generated text.@Sales_Feed
3. 17:227:47AI-powered company research and summarizationDemonstrates using Clay's AI (GPT and Sonet models) to scrape company websites and generate summaries to qualify if a lead is B2B or B2C.@matthewlucero
4. 12:299:23Using Clay formulas for data cleaningWalks through writing and running formulas to normalize domains and handle conditional logic for data enrichment.@ericnowoslawski
5. 26:093:23Scraping company mission statements with AIShows how to use Clay's web scraper and AI to find and summarize a company's mission statement from their website for research purposes.@matthewlucero
6. 41:235:26Using Claygent for AI web researchWalks through setting up a Claygent (AI Agent) prompt to scrape specific information from LinkedIn profiles or websites automatically.@Tim-Yakubson
7. 4:362:38Using AI Prompts for Persona Research in ClayDemonstrates using Clay's AI prompts to analyze company data and automatically identify target personas like Chief Information Security Officers.@MarkColgan
8. 11:561:19Finding competitors with Claygent AIDemonstrates using Claygent (Clay's AI agent) to browse company websites and identify their top three competitors for use in sales outreach.@OskarMoen
9. 2:582:53AI account research and filtering in ClayThe video shows how to use Clay's AI formulas and text scrapers to identify if companies are running Facebook ads and to filter them based on specific business criteria.@heyreach
10. 5:401:49Data manipulation and research with Clay AIShows how to use natural language instructions to manipulate data and perform research tasks within the Clay table.@matthewlucero
11. 13:524:44Enriching prospect data with ClaygentCurrentDemonstration of using Clay and Claygent to find company information, website data, and decision-maker profiles based on a list of prospects.@heyreach
12. 27:374:20Building a prospect dossier with AI agentsA walkthrough of setting up an AI agent in Clay to scrape LinkedIn and web data to find professional achievements and strategic relevance for a lead.@smartleadai