Clay 101 | Lesson 6: Enrich People Using Waterfalls

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Clay·9.4K views · Mar 2025

Clips

1. 1:072:53Setting up a Waterfall Enrichment in ClayThe video demonstrates how to configure the enrichment panel to query multiple email providers and set up fallback logic for finding work emails.Clay· Waterfall enrichment
2. 3:011:52Email validation with ZeroBounce in ClayShows how to toggle the default ZeroBounce validation within the waterfall workflow to ensure deliverability of found emails.Clay· Verify emails / cut bounce